Hometown Farm Founded in 1985 • Over 40 Years

Rancho Cucamonga's Local Strawberry Farm

For more than 40 years, Nicolson Strawberries (also known to locals as Nicolson Farms) has welcomed Inland Empire families to enjoy fresh picked strawberries, homemade strawberry jam, local raw honey, and fresh local seasonal produce.

Historic red wood Nicolson Strawberries roadside stand on Foothill Blvd in Rancho Cucamonga

Our Historic Route 66 Roadside Stand in Rancho Cucamonga

Our Story

Our roots run deep in the Inland Valley.

In the 1950s, Grandpa Jertberg became one of the first strawberry growers in the Chino Valley, laying the foundation for a family tradition that would continue for generations.

His son-in-law, Brian Nicolson, carried that tradition forward when he started Nicolson Strawberries on Route 66, bringing the family’s passion for growing fresh strawberries to the heart of the Inland Empire.

Today, that legacy continues with his son, Kyle Nicolson, who proudly operates our farm as a third-generation family grower.

From our family to yours, we’re proud to continue growing fresh, quality strawberries and sharing a piece of our family’s story with our community.

Fresh From Our Farm Stand

Drop by our roadside stand on Foothill blvd for fresh picked strawberries and local produce.

Hand picked strawberries in fresh flat baskets at Nicolson Farm Stand

Hand picked Strawberries

Picked daily at peak ripeness for naturally sweet, juicy strawberries. Available by the basket, 3-pack, half flat, or full flat.

Nicolson Farm Stand favorites: raw honey, homemade jam, farm eggs, and fresh baked bread

Farm stand favorites

Raw local honey, homemade strawberry jam, farm fresh eggs, sweet bread & sourdough from local bakery, and potted strawberry plants.

Local seasonal California produce including cherries, watermelon, citrus, Maui onions, and avocados

Local Seasonal Produce

California cherries, watermelon, citrus, Maui Onions, Avocados and more.

U-pick Strawberry Harvest

There is no strawberry sweeter than the one you harvest with your own hands. Please note: U-Pick strawberry picking is offered exclusively in April and May (weather dependent), when our fields are at their sweetest and most abundant.

U-pick is a seasonal experience, but our roadside stand remains open through October. Come by for freshly harvested strawberries, local honey, and seasonal produce.

A wonderful experience for families, school and field trips, and strawberry lovers of all ages! Come enjoy a taste of local farming, explore our fields, and experience the simple joy of being on the farm.

Top Rated in Rancho Cucamonga

Y

Yi Z.

Verified Reviewer • Yelp
★★★★★

"By far the best strawberries your money can buy! I’ve been buying subpar berries from grocery chains for substantially more money. From now on, I’m only buying fresh & locally grown berries from this family-owned farm. They obviously are doing something right!"

S

Sarah M.

Verified Reviewer • Google
★★★★★

"Such a hidden gem in Rancho Cucamonga! The You-Pick strawberry picking was so much fun for the kids. Sweetest strawberries in the Inland Empire, hands down. We also grabbed raw local honey and farm-fresh eggs from their stand."

C

Carlos R.

Verified Reviewer • Google
★★★★★

"We have been coming here every spring season for years. You can literally smell the fresh strawberries from the road. The family is always welcoming and friendly. A true Rancho Cucamonga agricultural treasure!"

Follow Us on Instagram & Facebook

Stay connected with us @nicolsonsstrawberries on Instagram and Facebook for harvest updates and announcement stories.

Frequently Asked Questions

Everything you need to know before visiting Nicolson Strawberries in Rancho Cucamonga.

When is U-pick offered?

Our u-pick is exclusively offered in April/May weather dependent.

How much does U-pick cost?

$5 entry fee per person ages 4 and up. Small bucket $15 and large $25.

Can we eat berries while we pick?

We don’t mind a taste test or two but you must purchase a bucket to enjoy the full experience.

Plan Your Trip to the Farm

Visit our roadside stand and fields on Historic Route 66 in Rancho Cucamonga.

Store & Farm Stand Hours:
8:30 AM – 5:30 PM (unless we sell out early)
Peak Season: April – May (U-Pick) • Stand Open Through October